Introducing the Rocket Foods’ Sister Brands


Following the re-brand of Rocket Foods (formally Rocket Kitchen Wholesale) in 2017, this presented the perfect opportunity to take stock of our company structure and share this with our lovely customers.

Here at Rocket Foods, we have two sister brands: Ma Cherie, an authentic French Pastry Wholesale Bakers and Rocket Kitchen, a premium retail store and online brand. Rocket Foods proudly sits alongside these two other businesses.

Ma Cherie was acquired by Rocket Corporation in 2017 and will be turning 10 years old in 2019. Ma Cherie have a fantastic range of traditional French pastries, a range of macarons, individual tarts, gateaux and cookies. Ma Cherie products are available in a number of premium food stores across Auckland, as well as a number of cafés and restaurants.

Rocket Kitchen has a physical retail store in Mt Eden, Auckland. The Rocket Kitchen store was previously on Ponsonby Road, Auckland. It is a wonderful place to sit and enjoy something from the sweet or savoury cabinet with a coffee, or to drop in and pick up a cake for a special occasion and homemade frozen meals. Rocket Kitchen also does catering for events, food hampers and has a range of fresh ‘grab and go’ products.

All three businesses come together under the Rocket Corporation group – we’re a bunch of foodies who are trying to create exceptional food. Rocket Corporation is our head office function that includes finance, sales and marketing for the group.

If you are interested in stocking baked goods from Rocket Foods, or Ma Cherie please contact our Sales Manager, Derek Wynne who will be happy to help.

We hope to welcome you at Rocket Kitchen soon.